{"id":124926,"date":"2024-09-11T09:11:48","date_gmt":"2024-09-11T09:11:48","guid":{"rendered":"https:\/\/modalisboa.pt\/sem-categoria\/modalisboa-singular\/"},"modified":"2024-09-19T16:32:17","modified_gmt":"2024-09-19T16:32:17","slug":"modalisboa-singular","status":"publish","type":"post","link":"https:\/\/modalisboa.pt\/en\/news\/modalisboa-singular\/","title":{"rendered":"MODALISBOA SINGULAR"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Header&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#F3F3F3&#8243; custom_padding=&#8221;||||true|false&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; make_equal=&#8221;on&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;70%&#8221; width_tablet=&#8221;85%&#8221; width_phone=&#8221;85%&#8221; width_last_edited=&#8221;on|tablet&#8221; max_width=&#8221;2560px&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/modalisboa.pt\/wp-content\/uploads\/2024\/09\/modalisboa_singular.jpg&#8221; title_text=&#8221;modalisboa_singular&#8221; force_fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.26.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_css_main_element=&#8221;display: flex;||flex-direction: column;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;T\u00edtulo %91Autom\u00e1tico%93&#8243; _builder_version=&#8221;4.16&#8243; _dynamic_attributes=&#8221;content&#8221; _module_preset=&#8221;ffb3d2c3-4648-4e86-8f79-a4a74e1e4db3&#8243; custom_css_main_element=&#8221;margin-top: auto;&#8221; global_colors_info=&#8221;{}&#8221;]@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF90aXRsZSIsInNldHRpbmdzIjp7ImJlZm9yZSI6IiIsImFmdGVyIjoiIn19@[\/et_pb_text][et_pb_text admin_label=&#8221;Categorias %91Manual%93&#8243; _builder_version=&#8221;4.26.0&#8243; _module_preset=&#8221;af543a65-a510-4d5a-bd0e-f29b21297a1d&#8221; text_font_size=&#8221;20px&#8221; custom_margin=&#8221;10px||10px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>ModaLisboa Singular, ModaLisboa<\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;Data de Publica\u00e7\u00e3o %91Autom\u00e1tico%93&#8243; _builder_version=&#8221;4.16&#8243; _dynamic_attributes=&#8221;content&#8221; _module_preset=&#8221;d2dc128f-cae5-47f5-9811-47f798050d09&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; custom_css_main_element_last_edited=&#8221;off|desktop&#8221; custom_css_main_element_tablet=&#8221;position: relative!important;||width: fit-content!important;&#8221; custom_css_main_element_phone=&#8221;position: relative!important;||width: fit-content!important;&#8221;]@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9kYXRlIiwic2V0dGluZ3MiOnsiYmVmb3JlIjoiIiwiYWZ0ZXIiOiIiLCJkYXRlX2Zvcm1hdCI6ImRlZmF1bHQiLCJjdXN0b21fZGF0ZV9mb3JtYXQiOiIifX0=@[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;News&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;70%&#8221; width_tablet=&#8221;85%&#8221; width_phone=&#8221;85%&#8221; width_last_edited=&#8221;on|phone&#8221; max_width=&#8221;2560px&#8221; custom_margin=&#8221;50px||||false|false&#8221; custom_padding=&#8221;||||false|true&#8221; custom_css_main_element=&#8221;||&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; custom_css_main_element=&#8221;width: 100%!important;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.26.0&#8243; _module_preset=&#8221;af543a65-a510-4d5a-bd0e-f29b21297a1d&#8221; header_3_font=&#8221;Inter|700|||||||&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>The 63rd edition of <strong>Lisboa Fashion Week<\/strong> takes place, in co-organization with the <strong>Municipality of Lisbon<\/strong>, between 1<strong>0 and 13 October 2024.<\/strong> <strong>MODALISBOA SINGULAR<\/strong> is a celebration of the relationship between the capital and the Fashion Week, the product of an effervescent, transformative, bright and cross-cultural <strong>city<\/strong>. SINGULAR, because it&#8217;s <strong>unique<\/strong>. And to be unique, it needed to be innovative and disruptive, opening new doors, building heritage. That is also its <strong>mission<\/strong>, and what it will do, clearly, in its October issue.<\/p>\n<p>The first mirror of this uniqueness is the communication campaign, launched today and signed by <strong>Havas Portugal<\/strong>, with production by <strong>Casper Films<\/strong>. <strong>MODALISBOA SINGULAR<\/strong> is the line that joins the cult, secret, culture and future city to reveal finally the<strong> plurality<\/strong> of spaces, creators and creatives who build a <strong>Fashion Week<\/strong>. The film is also inspired by a new ModaLisboa Association strategy, which redesigns the event <strong>programming<\/strong> to respond to the evolution of the Fashion Industry context and the society that defines it. So, new spaces are announced, new ways to think the event, to experience Fashion, and to live the city.<\/p>\n<p>In anticipation of the official calendar, ModaLisboa opens its design <strong>POP-UP STORE<\/strong> on <strong>October 2<\/strong>, at <strong>Locke de Santa Joana<\/strong>, the new official hotel of Lisboa Fashion Week. The temporary store, open until October 13, features ModaLisboa designers and a selection of national brands to encourage direct contact between creatives and the various audiences intersecting in this privileged location.<\/p>\n<p>Maintaining the basis of the presentations of the new collections of the national creators in the monumental <strong>P\u00e1tio da Gal\u00e9<\/strong>, the geographic expansion of ModaLisboa to the axis of Avenida da Liberdade is consolidated on October 10, with the return of the free entry exposition <strong>WORKSTATION NEW MEDIA<\/strong>. The project implemented with the support of the Portuguese Republic \u2014 Culture\/General Directorate of Arts aims to show, until the 13th in the <strong>National Society of Fine Arts<\/strong>, new languages and immersive experiences in the intersection between Fashion, Visual Arts and Technology. More information about the project, including guest artists, <a href=\"https:\/\/modalisboa.pt\/en\/projects\/workstation-new-media\/\" target=\"_blank\" rel=\"noopener\">here.<\/a><\/p>\n<p>But before the exhibition, <strong>MODALISBOA SINGULAR<\/strong> promotes its noble moment of thought: <strong>FAST TALKS<\/strong> that, also on the 10th, open the official Lisboa Fashion Week schedule. Back to the newly opened <strong>MUDE &#8211; Museum of Design<\/strong>, conferences, with national and international speakers, focus on the transversality of technology in Fashion practice as well as the role of Creative Industries in the city&#8217;s regeneration. Soon after the conversations, and also in MUDE, the results of the second edition of the <strong>beat by be@t<\/strong> project, the sustainability innovation program for Textile and Fashion Industry led by <strong>CITEVE<\/strong> and <strong>BCSD Portugal<\/strong>, are finally revealed. To P\u00e1tio of Gale, MUDE, National Society of Fine Arts and Locke Santa Joana, Lisboa Fashion Week will also add other spaces and respective programming, to be revealed in the coming weeks.<\/p>\n<p><strong>MODALISBOA SINGULAR<\/strong> is the result of a strategic planning by the ModaLisboa Association, and brings together the work of a multidisciplinary set of creators \u2014 from the ten new competitors in the <strong>SANGUE NOVO<\/strong> contest, which present their collections on October 11, in <strong>MUDE<\/strong>, to the most renowned names of Portuguese Fashion, returning to <strong>P\u00e1tio da Gal\u00e9<\/strong> \u2014 and also a great diversity of projects and <strong>free-entry events<\/strong> that inform, reinforce and complete the programming. SINGULAR is, in addition to the reflection of the city&#8217;s new paradigms, to know how to recognize the purpose that binds together the various forms of creation and uniting them in an aggregator event with a new perspective on its role, with the aim of encouraging a global mobilization of Lisbon towards cultural participation. Because to be singular, it needs to be, first, plural.<\/p>\n<p><strong>MODALISBOA. SINGULAR, after all.<\/strong><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;70%&#8221; width_tablet=&#8221;85%&#8221; width_phone=&#8221;85%&#8221; width_last_edited=&#8221;on|phone&#8221; max_width=&#8221;2560px&#8221; custom_margin=&#8221;50px||||false|false&#8221; custom_padding=&#8221;||||false|true&#8221; custom_css_main_element=&#8221;||&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; custom_css_main_element=&#8221;width: 100%!important;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_code _builder_version=&#8221;4.26.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<iframe src=\"https:\/\/player.vimeo.com\/video\/1008120614?badge=0&#038;autopause=0&#038;player_id=0&#038;app_id=58479\" width=\"1920\" height=\"1463\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write\" title=\"MODALISBOA SINGULAR\"><\/iframe>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Ficha T\u00e9cnica&#8221; _builder_version=&#8221;4.26.0&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;70%&#8221; width_tablet=&#8221;85%&#8221; width_phone=&#8221;85%&#8221; width_last_edited=&#8221;on|phone&#8221; max_width=&#8221;2560px&#8221; custom_margin=&#8221;50px||||false|false&#8221; custom_padding=&#8221;||||false|true&#8221; custom_css_main_element=&#8221;||&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; custom_css_main_element=&#8221;width: 100%!important;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.0&#8243; _module_preset=&#8221;af543a65-a510-4d5a-bd0e-f29b21297a1d&#8221; header_3_font=&#8221;Inter|700|||||||&#8221; hover_enabled=&#8221;0&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4><strong>CAMPAIGN TECHNICAL SHEET<br \/><\/strong><\/h4>\n<h4>Agency: Havas<br \/>Executive Production: Nuno Lobo, Jo\u00e3o Cabezas. Casper Films.<br \/>Direction: Bruno Ferreira<br \/>Photography Direction: Bernardo Infante<br \/>Photography: Marcus Sabah<br \/>Direction Assistants: Ana Moreira and Carlos Malta<br \/>Image Assistants: Fernando Tavares, Maria In\u00eas Rodrigues e Catarina Santos<br \/>Production Chief: M\u00f3nica Figueira<br \/>Production Coordinator: M\u00f3nica Martins<br \/>Location Manager: Andreia Monteiro<br \/>Production Assistants: Urshi Cardoso and Hugo Granjo<br \/>PPM: Diana Oliveira<br \/>Production Van: David Almeida<br \/>Art Direction: Marta Cruz<br \/>Handyman: Ivna Carvalho<br \/>Styling: Larissa Marinho assisted by Sofia Amaral Coelho<br \/>Make-up: Joana Lopes, Catalina Canas, Sandra Alves and Marcelo Duarte for Ant\u00f3nia Rosa Studio<br \/>Hair: Ana Fernandes, Nicole Francisco, Paulo Vieira and Edgar Santo for Helena Vaz Pereira\/Griffe Hairstyle<br \/>Electrician Chief: S\u00e9rgio Pontes<br \/>Electrician Assistants: Tiago Jesus and Lu\u00eds Carneiro<br \/>Camera: Planar | Jos\u00e9 Tiago<br \/>Light\/Grip: STP | S\u00e9rgio Pontes<br \/>Production Material: New Play | David Almeida<br \/>Editor: C\u00e9sar Santos<br \/>Post-Production: Miguel Diogo<br \/>Sound: Som de Lisboa<br \/>Grading: Bernardo Infante<br \/>Music: M\u00c1XIMO<br \/>Casting: Ana Julia and Yanessa, Karacter; Mingze and Ezy, We Are Models; Diogo Faial, Gany Camara, Nikita and Elis Meeksa, Face; Sahil and Junior, Just; Ariel, Miriam and Aurora, Papaya.<\/h4>\n<h4>HAVAS TEAM<br \/>CEO: Pedro Gra\u00e7a<br \/>CCO: Paulo Pinto<br \/>Creative Director: Jos\u00e9 Vieira<br \/>Digital Creative Director: Margarida Pedreira<br \/>Account Director: Maria Jo\u00e3o Ramos<br \/>Production Director: Raquel Gomes da Costa<br \/>Creative Duo: Rita Neves and Vasco Carvalho<br \/>Director of Strategic Planning: Gabriel Batista<br \/>Advertising Account Manager: Sofia Tavares de Carvalho<br \/>Digital Designer: Guilherme Carvalho<br \/>Art-finalist: Nuno Nascimento<\/h4>\n<h4>Special Thanks: Lisboa Film Commission<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Related News&#8221; _builder_version=&#8221;4.19.5&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||||false|false&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;95%&#8221; width_tablet=&#8221;85%&#8221; width_phone=&#8221;85%&#8221; width_last_edited=&#8221;on|tablet&#8221; max_width=&#8221;2560px&#8221; custom_margin=&#8221;||25px||false|false&#8221; custom_padding=&#8221;0px||0px||true|true&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; custom_css_main_element_last_edited=&#8221;off|tablet&#8221; custom_css_main_element_tablet=&#8221;width: 50%!important;&#8221; custom_css_main_element_phone=&#8221;width: 65%!important;&#8221;][et_pb_text _builder_version=&#8221;4.26.0&#8243; _module_preset=&#8221;af543a65-a510-4d5a-bd0e-f29b21297a1d&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>RELATED<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;95%&#8221; width_tablet=&#8221;85%&#8221; width_phone=&#8221;85%&#8221; width_last_edited=&#8221;on|tablet&#8221; max_width=&#8221;2560px&#8221; custom_padding=&#8221;0px||0px||true|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][dsm_blog_carousel include_categories=&#8221;286&#8243; loop=&#8221;off&#8221; _builder_version=&#8221;4.26.0&#8243; _module_preset=&#8221;0e17602a-d383-450f-bb28-cf494f4e420d&#8221; global_colors_info=&#8221;{}&#8221;][\/dsm_blog_carousel][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>MODALISBOA SINGULAR is a celebration of the relationship between the capital and the Fashion Week, the product of an effervescent, transformative, bright and cross-cultural city.<\/p>\n","protected":false},"author":2,"featured_media":124722,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"categories":[147,135,286,446],"tags":[313],"class_list":["post-124926","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-highlight-news","category-news","category-news-modalisboa","category-news-modalisboa-singular","tag-modalisboa-en","cat_ID-147","cat_ID-135","cat_ID-286","cat_ID-446"],"acf":[],"_links":{"self":[{"href":"https:\/\/modalisboa.pt\/en\/wp-json\/wp\/v2\/posts\/124926","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/modalisboa.pt\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/modalisboa.pt\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/modalisboa.pt\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/modalisboa.pt\/en\/wp-json\/wp\/v2\/comments?post=124926"}],"version-history":[{"count":5,"href":"https:\/\/modalisboa.pt\/en\/wp-json\/wp\/v2\/posts\/124926\/revisions"}],"predecessor-version":[{"id":126959,"href":"https:\/\/modalisboa.pt\/en\/wp-json\/wp\/v2\/posts\/124926\/revisions\/126959"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/modalisboa.pt\/en\/wp-json\/wp\/v2\/media\/124722"}],"wp:attachment":[{"href":"https:\/\/modalisboa.pt\/en\/wp-json\/wp\/v2\/media?parent=124926"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/modalisboa.pt\/en\/wp-json\/wp\/v2\/categories?post=124926"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/modalisboa.pt\/en\/wp-json\/wp\/v2\/tags?post=124926"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}