{"id":169801,"date":"2025-05-19T11:50:53","date_gmt":"2025-05-19T11:50:53","guid":{"rendered":"https:\/\/modalisboa.pt\/sem-categoria\/behen-leva-o-seu-universo-a-madeira\/"},"modified":"2025-05-19T14:19:55","modified_gmt":"2025-05-19T14:19:55","slug":"behen-brings-its-universe-to-madeira","status":"publish","type":"post","link":"https:\/\/modalisboa.pt\/en\/news\/behen-brings-its-universe-to-madeira\/","title":{"rendered":"B\u00c9HEN BRINGS ITS UNIVERSE TO MADEIRA"},"content":{"rendered":"

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Fashion<\/p>\n

[\/et_pb_text][et_pb_text admin_label=”Data de Publica\u00e7\u00e3o %91Autom\u00e1tico%93″ _builder_version=”4.16″ _dynamic_attributes=”content” _module_preset=”d2dc128f-cae5-47f5-9811-47f798050d09″ locked=”off” global_colors_info=”{}” custom_css_main_element_last_edited=”off|desktop” custom_css_main_element_tablet=”position: relative!important;||width: fit-content!important;” custom_css_main_element_phone=”position: relative!important;||width: fit-content!important;”]@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9kYXRlIiwic2V0dGluZ3MiOnsiYmVmb3JlIjoiIiwiYWZ0ZXIiOiIiLCJkYXRlX2Zvcm1hdCI6ImRlZmF1bHQiLCJjdXN0b21fZGF0ZV9mb3JtYXQiOiIifX0=@[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”News” _builder_version=”4.16″ _module_preset=”default” custom_padding=”0px||0px||false|false” da_disable_devices=”off|off|off” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row _builder_version=”4.16″ _module_preset=”default” width=”70%” width_tablet=”85%” width_phone=”85%” width_last_edited=”on|phone” max_width=”2560px” custom_margin=”50px||||false|false” custom_padding=”||||false|true” custom_css_main_element=”||” locked=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” custom_css_main_element=”width: 100%!important;” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”af543a65-a510-4d5a-bd0e-f29b21297a1d” header_3_font=”Inter|700|||||||” hover_enabled=”0″ locked=”off” global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

The Portuguese brand B\u00c9HEN<\/strong><\/a> is launching a new Pop-up Store<\/strong> tomorrow, this time in Madeira<\/strong>. In partnership with Barcel\u00f3 Funchal Oldtown<\/strong>, the event will take place on the 20th, 21st and 22nd of May<\/strong> in the hotel lobby, from 11:30am to 7:30pm.<\/strong><\/p>\n

Known for its commitment to traditional Portuguese craftsmanship and sustainability, B\u00c9HEN is bringing to the island \u2014 which lends its name to one of the traditional embroidery techniques the brand has worked with extensively in recent years \u2014 a curated selection of exclusive designs featuring Madeira embroidery<\/strong>, as well as its latest SS25<\/a> collection.<\/strong><\/p>\n

This is the second Pop-Up Store organised by B\u00c9HEN outside Lisbon, following a first edition in Porto in collaboration with the Menez project. According to the brand, the aim of these initiatives is to reach new audiences and build connections with local communities that share its values and vision.<\/p>\n

The choice of Barcel\u00f3 Funchal Oldtown as a partner is no coincidence: beyond an already established relationship \u2014 which includes previous collaborations such as an exclusive tote bag \u2014 the hotel is located in a former embroidery factory, a detail that symbolically reinforces the link between B\u00c9HEN and Madeira\u2019s cultural identity.<\/p>\n

Open to the public for three days, the Pop-Up Store aims to be a meeting point for all those who wish to discover B\u00c9HEN\u2019s work up close and explore the stories behind each design.<\/p>\n

BARCEL\u00d3 FUNCHAL OLDTOWN<\/strong>
Rua da Alf\u00e2ndega 9, S\u00e3o Martinho
9000-059 Funchal<\/p>\n

PHOTO: B\u00c9HEN SS25 Collection | Photography: Jo\u00e3o Janot<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|off|off” admin_label=”Related News” _builder_version=”4.19.5″ _module_preset=”default” custom_padding=”||||false|false” da_disable_devices=”off|off|off” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row _builder_version=”4.16″ _module_preset=”default” width=”95%” width_tablet=”85%” width_phone=”85%” width_last_edited=”on|tablet” max_width=”2560px” custom_margin=”||25px||false|false” custom_padding=”0px||0px||true|true” locked=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}” custom_css_main_element_last_edited=”off|tablet” custom_css_main_element_tablet=”width: 50%!important;” custom_css_main_element_phone=”width: 65%!important;”][et_pb_text _builder_version=”4.27.4″ _module_preset=”af543a65-a510-4d5a-bd0e-f29b21297a1d” global_colors_info=”{}”]<\/p>\n

RELATED<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” width=”95%” width_tablet=”85%” width_phone=”85%” width_last_edited=”on|tablet” max_width=”2560px” custom_padding=”0px||0px||true|false” locked=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][dsm_blog_carousel include_categories=”235″ loop=”off” _builder_version=”4.27.4″ _module_preset=”0e17602a-d383-450f-bb28-cf494f4e420d” global_colors_info=”{}”][\/dsm_blog_carousel][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

The Portuguese brand B\u00c9HEN is launching a new Pop-up Store tomorrow, this time in Madeira.<\/p>\n","protected":false},"author":2,"featured_media":169791,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"categories":[147,135,235],"tags":[313],"class_list":["post-169801","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-highlight-news","category-news","category-news-fashion","tag-modalisboa-en","cat_ID-147","cat_ID-135","cat_ID-235"],"acf":[],"_links":{"self":[{"href":"https:\/\/modalisboa.pt\/en\/wp-json\/wp\/v2\/posts\/169801","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/modalisboa.pt\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/modalisboa.pt\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/modalisboa.pt\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/modalisboa.pt\/en\/wp-json\/wp\/v2\/comments?post=169801"}],"version-history":[{"count":8,"href":"https:\/\/modalisboa.pt\/en\/wp-json\/wp\/v2\/posts\/169801\/revisions"}],"predecessor-version":[{"id":169812,"href":"https:\/\/modalisboa.pt\/en\/wp-json\/wp\/v2\/posts\/169801\/revisions\/169812"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/modalisboa.pt\/en\/wp-json\/wp\/v2\/media\/169791"}],"wp:attachment":[{"href":"https:\/\/modalisboa.pt\/en\/wp-json\/wp\/v2\/media?parent=169801"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/modalisboa.pt\/en\/wp-json\/wp\/v2\/categories?post=169801"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/modalisboa.pt\/en\/wp-json\/wp\/v2\/tags?post=169801"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}