SOCIAL CAPITAL
Design as a catalyst for change
Design Activism / Social Justice / The Social Fabric
The genesis of change is in thought, and thought is at the genesis of design: the aim of this talk is to make this sentence circular rather than linear. Designing change is possible, as demonstrated by the guest speakers who have worked to change the industry across the board, from education to environmental sustainability, always with their feet firmly planted in social justice and the reduction of inequalities.

HOST: RUI MARIA PÊGO
35 years old. 16 of them spent between the Radio, Theater and Television. Graduated in History from Universidade Nova de Lisboa, and Master in Fine Arts in Professional Acting from Bristol Old Vic Theater School (UK), he is the author of "Filho da Mãe", a satirical series that premiered on Canal Q in 2015. He has already hosted shows on the three main Portuguese TV channels and invented many others on several radio stations (Radar, Sudoeste, Mega Hits), and is currently on Rádio Comercial, where he conducts the interview program/podcast "Debaixo da Língua", and "TNT- Todos no Top". He closed 2023 in a production for BBC Radio Three about the poet Fernando Pessoa, "All I Was When I Wasn't Anyone", after being one of four Portuguese artists in "École des Maîtres" by French-Argentine director Marcial di Fonzo Bo, and one of the actors chosen for edition number 8 of "Passaporte Lisboa", an initiative by the Portuguese Cinema Academy. Passionate about fashion, he was considered Person of the Year for ILGA Portugal in 2017 and, in 2018, on the cover of GQ Portugal magazine. After "Water Party", a dystopian theater show created by Mimi Collins in London, you will see him next with the premieres of the RTP series "Erro 404", the film "Prisma" by Sónia Balacó and Zé Bernardino, and also the fourth season from "Im-pertinente", the podcast from Fundação Francisco Manuel dos Santos, where Rui Maria Pêgo is paired with neuroscientist Luísa Lopes to unravel the mysteries of the brain. The first time Rui went to ModaLisboa he was fifteen years old, and since then he has never stopped coming back.

MATTEO WARD | WRAD
Matteo Ward is an Italian entrepreneur, sustainability advocate, and CEO of IO Fashion Textiles Home. Best known as the CEO and co-founder of WRÅD, Matteo serves as Vice President of Fashion Revolution Italia and is part of their Education team. In 2023, he co-authored and hosted "JUNK," a docu-series by Sky Italia and Will Media. In 2024, he published his first book, FUORIMODA!, with DeAgostini Mondadori. As a Food Hero, he worked with FAO on a children's activity book.

PAULO GOMES
Paulo Gomes is a renowned Fashion Art Director and Creative Director with a strong academic background in Psychology and Organizational Psychology from the University of Lisbon, as well as a Master’s degree in Fashion Photography. He worked as an assistant professor at the Fashion Design School of the University of Lisbon and has served as a jury member for Master’s theses in the field of fashion. From 1991 to 2010, he was the Fashion Director of ModaLisboa | Lisboa Fashion Week, and between 1992 and 1998, he was the author and Creative Director of the television magazine 86-60-86. Since 2010, he has been the Creative Director of Manifesto Moda and co-founder of iTechStyle Green Circle, a project that promotes eco-fashion solutions made in Portugal. Additionally, he has mentored several ecodesign projects, focusing on sustainable solutions for fashion. Throughout his career, he has worked as a Fashion Art Director and Stylist for magazines such as Marie Claire, Elle, and Máxima/Madame Figaro, while also collaborating with brands like Lemon Jelly, El Corte Inglés, and L’Oréal. He has extensive experience in fashion show direction, including Lisboa Fashion Week, Elite Model Look, and São Tomé Fashion Week. In the field of photography, he has worked with renowned international photographers, such as Marcin Tyszka, Jean François Campos, and Frances Melhop, creating innovative and high-quality fashion imagery.