MODAPORTUGAL TALKS
FROM DESIGN TO INDUSTRY
SATURDAY, MARCH 14. 4 PM
MUDE – MUSEUM OF DESIGN
Free Admission, with mandatory registration, HERE
Portugal boasts an excellent textile and clothing industry and trains countless designers every year. However, the dialogue between the two remains a major challenge. In this talk, we will break down the paradox: what keeps the designer away from the factory, and how are new business models enabling designer-led production? This is an essential session for anyone who wants to understand how the gears of the Portuguese fashion industry turn.
ANA PEDROSA
Product Manager, Pedrosa & Rodrigues
Born in Barcelos in 1985, Ana Pedrosa studied Fine Arts and Contemporary Art in the United Kingdom. She worked at the auction house Sotheby’s in London and later served as press officer for artist Joana Vasconcelos in Lisbon. She is currently Product Manager at Pedrosa & Rodrigues, a family-owned, export-oriented textile company. She is also a guest speaker at London College of Fashion, ModaLisboa and Portugal Fashion, and a contributor to the online magazine Almanaque.
ANA DUARTE
Fashion Designer
Ana Duarte studied Fashion Design at the Faculty of Architecture of the University of Lisbon and completed a Master’s degree in Menswear Design and Technology at London College of Fashion, graduating with Distinction in 2015. She later founded her eponymous brand, Duarte. She was selected by the British Council to exhibit at the International Fashion Showcase during London Fashion Week 2013, and participated in the exhibitions 22 Years of Design at the Faculty of Architecture at MUDE (2014) and LCF MA15 at Victoria House, London (2015).
FRANCISCO CAMPOS
Senior Vice President of Revenue and Operations, Rovo Group
Francisco Campos is Senior Vice President of Revenue and Operations at Rovo Group, a Portuguese company specialising in fashion production and premium customised merchandising. He oversees the group’s commercial, operational and financial strategy, working with brands to translate creative vision into scalable, efficient, results-driven production. With a background in technology startups and marketplace platforms, he brings a systemic approach to the fashion industry, integrating data, artificial intelligence and operational rigour into a sector traditionally guided by intuition. His focus is on building agile, transparent and technologically advanced production networks that strengthen Portuguese manufacturing.
HELENA QUINAN
Founder, Design Lab
Helena Quinan is a fashion designer and pattern maker, and founder of Design Lab Creative Designer Services, established in 2018. Through this platform, she develops and technically structures collections, fostering closer connections between creative practice and industry. She teaches at Modatex and LSD – Lisbon School of Design, and also runs the Design Lab Workshop Store, a space dedicated to technical training and experimentation in fashion.
MODERADORA: JOANA CAMPOS SILVA
MODAPORTUGAL Sustainability Unit
Joana Campos Silva holds a degree in Sound and Image from the Universidade Católica Portuguesa and specialised in Creative Industries Management and Sustainable Management at Porto Business School. Over the past decade, she has worked in fashion brand development, becoming a consultant in communication and circular fashion. She currently works with the sustainability unit of MODAPORTUGAL and CENIT, while teaching at ESAD, Universidade da Beira Interior and BE@T. Her work focuses on activating positive change through communication, fostering more human and responsible brands.
