SS25

BEFORE YOU FORGET ME

"Before You Forget Me" refers to a photograph by Adelaide Khaled with the same name, depicting the designer's grandparents in a portrait taken to capture, one last time, the essence of someone who, due to Alzheimer's, would inevitably forget their loved ones.

The "before" and the "after," when, in the absence of something, we find ourselves compelled to rely on memories, sometimes in the form of clothing. Opening the old wardrobe and finding the knitted cardigans eaten by moths, shaking off the dust, and feeling the faded wool threads in our hands, smelling of lavender. The old cookie tin full of buttons, the worn gold of the Singer by the sunroom window, the knitting needles kept in the doily’s drawer, all these evoke memories, evoke people and their stories. This collection is an ode to those who are no longer with us, but also to those who still surround us, as if to say, "I won't forget you."