Between 13th and 15th of March, Pátio da Galé hosts a series of initiatives for guests of the Fashion Presentations, press, students, industry professionals and opinion leaders. In addition to serving as a meeting and networking space for different agents of the industry, the MODALISBOA PEBBLING presented by OMODA & JAECOO Lounge operates as a platform for presenting projects, ideas and collaborations that contribute to strengthening the Fashion ecosystem.

Among the initiatives presented in this season is Inclusively Wired, a European project dedicated to neurodiversity, co-creation and social innovation. The initiative brings together young people, professionals and specialists to develop methodologies and creative solutions that promote a more inclusive society. Through workshops, international collaborations and public events, it creates spaces where different ways of thinking and feeling are valued, encouraging talent, participation and social impact.

On Sunday, 15 March, at 7 pm, director Leonor Bettencourt Loureiro presents a special moment in the Club Room dedicated to her first feature film, C’est Pas la Vie En Rose. Although the official premiere is scheduled for 20 March at Liceu Camões (tickets available here), the filmmaker brings a capsule of the project to Lisboa Fashion Week. With an introduction by Teresa Vieira, the presence of some of the actors and a DJ set by Leonor Bettencourt Loureiro with André Ivo — editor of the film and member of the band Miss Universo — the moment creates a first bridge to this work, which explores the zeitgeist of Lisbon, between gentrification and a subtle sense of dystopia.

In the Social Area, main sponsor OMODA & JAECOO invites visitors to take part in a photoshoot inside an Omoda 7, accompanied by a fashion photographer, as well as the opportunity to experience an OMODA & JAECOO activation. The brand also marks its presence at Lisboa Fashion Week with dedicated content following the event from the perspective of OMODA & JAECOO.

Also at Pátio da Galé, SANA — the new official hotel of ModaLisboa — ensures guest check-in; KIKO MILANO presents LOVE FUSION, a new foundation that combines make-up and skincare in an innovative Italian formula for hydrated and luminous skin throughout the day; Renova installs one of the most photographed meeting points of the week; Jean Louis David unveils its new collection; Casa Ermelinda Freitas hosts the happy hour; Água Monchique brings balance to the moment; and ASUS introduces technological innovation to the space.

Next door, backstage, L’Oréal Professionnel — Official Hair Partner of Lisboa Fashion Week and responsible for all hairstyling products used in the shows — has prepared an innovative digital coverage to follow here; while Gleba, WOTELS and Lavazza ensure the energy needed for all the teams working intensively throughout the week.

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